Although it is important, security is something that some Mac users overlook. That’s fine if all you do is watch YouTube videos or experiment with Photo Booth, but not if you use your computer for day-to-day business operations. Prevent internal and external threats from harming your device with these tips.  The basics First, let’s start […]

The new flashy set of PCs your company just bought last year are becoming outdated, and you don’t have enough IT staff to maintain them. If this is your current situation, it might be time to consider Hardware-as-a-Service (HaaS), a pay-as-you-go model where you pay your managed services provider (MSP) a monthly fee to take […]

Google wants users to use a prompts-based 2-Step Verification sign-in instead of the SMS two-factor authentication. This is partly because the National Institute of Standards and Technology disqualified the latter from its list of preferred authentication methods. Curious why? Security was the main concern. According to Google, “This is being done because SMS text-message verifications […]

When social media is used correctly, marketers can better understand their target audience and thus create better content and deliver it more effectively. This is vital since you’ll be able to send customers tailor-made content that helps increase conversion rates and sales revenue. Grow your business with social media with these four steps: Identify what’s […]

Google Posts was originally intended for the candidates of the 2016 presidential election. After a couple of months, Google decided to release it to a handful of local companies and it quickly gained popularity since then. These are the main driving factors behind its widespread acceptance. What they can do Google Posts basically allow users […]

Facebook is like a Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that 1.8 billion users worldwide are mostly oblivious to? With that in mind, here are four Facebook features you can use to boost your SMB’s social marketing efforts: Audience Insights tool This free […]

In this digital age, mobile connectivity is a top priority for personal and business users alike. 5G, or fifth-generation wireless systems, will change not only people’s daily routines but also the way small- and medium-sized businesses operate. Here are three main ways that 5G will change VoIP for SMBs. Improved video conferencing The major factor […]

The waitlist for Pinterest’s latest “DIY Promoted Pins” tool is proof of how eager small- and medium-sized businesses are when it comes to social media marketing. Establishing a solid online presence, promoting corporate content, and driving website traffic at the same time is every business owner’s dream come true. Here are some pointers to keep […]

VoIP (Voice over Internet Protocol) is changing the way small- and medium-sized businesses communicate. Due to VoIP’s affordability and efficiency, VoIP distributors are selling these feature-rich phone systems like hot cakes. But before deciding to purchase one, you need to make sure your VoIP distributor has the chops your business is looking for. Highly-trained technical […]

In today’s competitive business environment, SMBs are constantly finding new ways to outdo one another. Recently, social media and content marketing strategies have become increasingly popular. But because many of your competitors are utilizing the same platforms as you are, it’s essential for you to find new methods to make your business stand out. These […]