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Why should you automate SMB marketing?

Why should you automate SMB marketing?

One of the biggest innovations in business and technology is marketing automation. Previously reserved for well-funded enterprises, marketing automation is now accessible to small businesses, thanks to affordable cloud solutions. Here are five profitable benefits to automating some of your most mundane marketing tasks. Instant responses to email requests If a customer or prospect sends […]

How to make buyers out of Instagram followers

How to make buyers out of Instagram followers

Did you know that your followers on Instagram are a goldmine for potential sales? But posting photos with a few filters is not enough to do the job. Turning your Instagram followers into buyers needs more than just a bunch of pretty images; it demands some marketing strategies to engage your followers and attract potential […]

Tips for safeguarding business data

Tips for safeguarding business data

Some of the most well-known companies in the world have been victims of cyberattacks, including Sony Pictures, Home Depot, Adobe, and eBay. While major corporations are high-profile targets for hackers, small- and medium-sized businesses are not exempt, so they need to secure their networks and data. It may be difficult or impossible to undo any […]

How to cut your data center expenses

How to cut your data center expenses

Data centers can be costly, more so if they quickly drain your resources. How much do you spend on them every month? Don’t be afraid to calculate your expenses since there’s a lot you can do to keep costs under control. Here are a few suggestions to keep in mind.  Perform an energy audit There’s […]

Why your phone has slow internet speed

Why your phone has slow internet speed

Fed up with your smartphone because of its slow internet speed? Before you rush off to the nearest electronics store to buy a new one, take a look at these four possible reasons why your phone’s internet connection is slow. Router location One simple yet overlooked reason why your Wi-Fi-connected phone may be experiencing internet […]

VoIP and remote work: The perfect combination

VoIP and remote work: The perfect combination

Productivity levels tend to go down when the job is too stressful or commutes are too long. So, what can you do to get your employees to be more productive? Remote work strategies enabled by cutting-edge VoIP technology may be the answer. Here, we explain how small businesses and their employees can benefit from work-at-home […]

Let Office 365 help you save the date

Let Office 365 help you save the date

Office 365 receives updates so often that they’re hard to track. But the software suite’s basic calendar functions will always be among the most popular. If you’d like to let people outside of your organization see your calendar, all it takes is a few clicks. Share an Office 365 calendar with specific people Click the […]

Is your business prepared for hurricanes?

Is your business prepared for hurricanes?

In 2018, eight hurricanes left a trail of devastation that destroyed homes and businesses. Things aren’t looking bright in 2019, as experts have warned that major hurricanes will likely occur this year, too. Businesses looking to avoid the effects of Hurricanes Harvey and Irma from years past must build a solid disaster recovery (DR) plan […]

9 Cybersecurity terms you need to know

9 Cybersecurity terms you need to know

If you just called a malware a “virus,” then you are definitely being left behind in digital talk. Knowing a few IT things here and there not only enables you to have some rapport with your tech-savvy colleagues, but it also helps you have a better understanding of some basic IT know-how. Read on to […]

Why virtualization fails

Why virtualization fails

Bad storage, server, and network configurations are just a few reasons why virtualization fails. These are technical in nature and are often easy to fix, but some organizations overlook the need to protect their entire virtualized environments, thinking that they’re inherently more secure than traditional IT environments. Others use the same tools they use to […]